Artificial Intelligence: Strategy and Impact on the Law Firm’s Business Model

Pillar 01

Strategy and business model

1. We analyse the impact of artificial intelligence on the legal services market, taking account of changes in demand, client expectations, cost structures and competitive conditions.
2. On that basis, we identify opportunities and threats for the firm and define the strategic priorities that should guide its adaptation.

Pillar 02

Management systems

We review the implications of artificial intelligence for the firm’s core management systems:

1. Remuneration: review of compensation and incentive criteria in light of productivity gains and the firm’s investment in technology.
2. Fee setting: adaptation of pricing models to changes in the time required to deliver legal work and in client expectations.
3. Career progression: review of assessment and promotion criteria to reflect the ability to use artificial intelligence tools effectively.
4. Professional structure: analysis of staffing needs, leverage and team composition in light of expected productivity gains.
5. Training: adaptation of professional learning, training and supervision to new ways of delivering legal services.
6. Governance: definition of policies on the use of artificial intelligence, data handling and supervisory responsibilities.
7. Profit distribution: review of how financial results are allocated as technology investment plays a growing role in generating revenue.

Pillar 03

Process optimisation and AI implementation

1. We identify bottlenecks in the delivery of legal services and in management processes that artificial intelligence can address.
2. We assess and prioritise opportunities by their impact on productivity and profitability and by their feasibility.