A Good Lawyer or Just Good at Using AI?
Artificial intelligence is not only transforming how law firms work; it is also reshaping how they identify, develop, and...
Author Archives: Antonio Gómez Montoya
What Law Firm Revenue Rankings Don’t Tell You
Growth among law firms in Latin America is often more apparent than real (affected by inflation). The market is...
Election Season and How a Leader Is Chosen (Law Firm Edition)
In law firms, leadership requires legitimacy within the partnership because partners retain autonomy and ownership of the business. While...
Lawyer rankings and reputation in law firms
Lawyer directories, once key to reputation, now face a more transparent and competitive environment. Direct interaction between clients and...
What’s the Plan?
Law firms often speak of their ambitions for the future, but few have a clear roadmap. Defining a strategy...
The Proper Compensation of Partners: One of the Secrets Behind a Successful Partnership
Cohesion is the true secret behind a successful partnership. In law firms—where talent, reputation, and knowledge are the core...
“Selfish Generosity” as the Origin of Partnership in Firms
The sustainability of a firm depends on its ability to open up its ownership structure at the right time...
Legal market configuration in Colombia
The Colombian legal market is undergoing a period of transformation. Large firms are consolidating their position thanks to their...
The customer versus the partner. Who is more important?
Prioritizing only the client or only the associate is a false dilemma in law firms. True sustainability comes from...